Podcasts and Broadcast Shows. Episodes Especially Highly Relevant To Customer Behavior

Podcasts and Broadcast Shows. Episodes Especially Highly Relevant To Customer Behavior

Podcast — Marketplace

Quote from website: “Marketplace is distributed and produced by United states Public Media (APM), in colaboration with the University of Southern Ca. The market profile of programs includes market with Kai Ryssdal, market Report with David Brancaccio, Marketplace Weekend with Lizzie O’Leary, and online payday loans with no credit check Delaware Marketplace Tech with Ben Johnson morning. Market programs are broadcast by almost 800 public radio stations nationwide over the usa and they are heard by a lot more than 12 million listeners that are weekly. This is why the market profile probably the most commonly heard company or financial development in the nation — on radio or tv. The programs concentrate on the business news that is latest both nationally and internationally, the worldwide economy, and wider events from the monetary areas. The actual only real nationwide day-to-day news system originating through the western Coast, market is noted because of its timely, relevant and available coverage of company economics and individual finance.”

Podcast — Hidden Mind

Quote from web site: “The Hidden mind task assists people that are curious the entire world — and by themselves. Utilizing technology and storytelling, concealed mind reveals the unconscious patterns that drive individual behavior, the biases that shape our alternatives, therefore the causes that direct this course of your relationships.”

Component We

— exactly how contextual cues shape our purchase alternatives

brand New research discovers that setting up partitions in grocery carts can boost the chance shoppers buy healthier fruits and vegetables. (This piece initially aired on might 26, 2015 on Morning Edition.)

Customers whom choose reusable bags have a tendency to purchase more natural meals. Scientists say that produces feeling, considering the fact that the bags recommend an issue for the environment. Nevertheless they additionally purchase more processed foods.

Stores have discovered that the greater time consumers spend in a store, the much more likely they’ll make impulse purchases. Shops are adjusting the “shopping experience” appropriately.

Part II

— Using knowledge of the way the mind actively works to assist customers alter their consumption habits

— exactly just exactly How the mind forms our financial perceptions and choices

This week we function Keith Chen, a behavioral economist at UCLA additionally the mind of financial research at Uber. Keith explains why surge pricing makes us nuts and analyzes our weird economic alternatives.

— The brain and item perceptions

Shankar talks with Noah Charney, composer of The Art of Forgery, in what motivates art forgers. Additionally this week on Hidden mind: the reason we love studies that prove wine connoisseurs incorrect.

— ramifications of TV context on consumers responses that are commercials

Research discovers that people who binge view are less engaged with adverts than people whom view television shows occasionally. We explore the psychological factors why binge watchers are less enthusiastic about advertisements.

Scientists asked this concern: Is a company best off spending money that is big a Super Bowl advertisement or purchasing a few spots for the exact exact same amount of cash at a more economical period of the year?

— effect of sensory context on usage

Exactly just What do big tables, big breakfasts, and enormous servers have as a common factor? All of them affect exactly how much you take in. This week on Hidden mind, we consider the concealed forces that drive our food diets.

— exactly exactly How our beliefs shape our item experiences

Novices play better golf when they usually have costly name brand gear, studies have shown. Name brand services and products relieve some performance anxiety but brands don’t have any influence on better players.

— personal norms and gift-giving

A brand new research appears at the therapy of offering wedding gift suggestions. Scientists discovered whenever wedding that is buying, people closest to the recipient usually diverge through the registry to state their particular relationship into the receiver. But this actually leaves the receiver less delighted than when they had gotten one thing through the registry.

Social scientists are learning Valentine’s Day gift suggestions, and studies have shown: The greater amount of you like some body, the much more likely you could be to provide selfish gift suggestions.

It’s nearly Valentine’s Day, but this week we’re perhaps perhaps not speaing frankly about love. Alternatively, we explore one other forces that drive our romantic relationships.

Component III

— inspiring customers to contribute to assist kids

Contributions to fight Ebola are less than anticipated. One psychologist believes the explanation will be the effect of hopelessness. a actually big issue makes individuals less likely to want to provide.

Component IV

— Unintended consequences within the economy that is sharing

When you look at the sharing economy, the target to personalize the change may have some unintended effects. The concealed mind podcast explores just just how discrimination plays down on AirBnB.

— just just exactly How accurate are online consumer reviews?

Reviews on TripAdvisor or Yelp by tourists are generally much more lenient than reviews by locals. Reviews written a number of years after the reviewer visits the restaurant are likewise lenient.

Podcast — Freakonomics Radio Archives

Quote from site: “Freakonomics broadcast is an award-winning regular podcast (subscribe right right right here!) with 7 million packages per month; it airs on public-radio channels around the world. Host Stephen Dubner has astonishing conversations that explore the riddles of everyday activity plus the strange lines and wrinkles of human instinct — from cheating and criminal activity to parenting and activities. Dubner speaks with Nobel laureates and provocateurs, social boffins, and business owners — and his Freakonomics co-author Steve Levitt. Freakonomics broadcast is created by Dubner Productions and WNYC Studios.”